SYnc: The Brand Wagon - Highlights

Hear about the latest challenges and opportunities around ad funded programming, brand integration and advergaming.

The Brand Wagon panel included Simon Podd, UK Sales Manager, Bebo; Claire Heys, Controller, Commercial Partnerships, Virgin1, Living,Challenge & Bravo; Nick Ryle, Partner, Rylewoolcombe Agency; Maryam Bazargan, Partner, New Street Media.


Screen Yorkshire's SYnc events aim to bring together individuals and companies from broadcast, film, games, digital media, advertising, marketing, and corporate production who are interested in exploring the potential of working together to exploit new market opportunities.

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SYnc: The Brand Wagon - Highlights

Hear about the latest challenges and opportunities around ad funded programming, brand integration and advergaming.…

Bebo's Simon Podd speaks at 'The Brand Wagon'

Bebo's UK Sales Manager Simon Podd talks about the commercial opportunities for the social networking site and the success of the Bebo's drama show, Kate Modern, which has had over 66 milion views since its premier in August 2007.

Claire Heys: Virgin1, Living, Challenge & Bravo, speaks at 'The Brand Wagon'

Claire Heys, Controller, Commercial Partnerships for Virgin1, Living, Challenge & Bravo, talks to delegates about brand integration and showcases her favourite examples of branded content at  SYnc: The Brand Wagon.

Nick Ryle, Rylewoolcombe Agency speaks at 'The Brand Wagon'

Nick Ryle, Partner at Rylewoolcombe Agency, talks about the challenges and opportunities around ad funded programming, brand integration and advergaming and showcases his favourite examples of branded content.  

Maryam Bazargan, New Street Media at SYnc: The Brand Wagon

Maryam Bazargan, partner at New Street Media, talks about the challenges and opportunities around ad funded programming, brand integration and advergaming and showcases her favourite examples of branded content.